Artlist

Website design / Product design / Brand & Marketing / Prototyping

I created a personalized browsing results page that includes relevant assets to the user such as customized songs, videos and more. That affected mostly the onboarding section which was my main focus.

Thoughts about personalisation

First, I thought about extra steps I could add to the onboarding, to personalize the creator experience. What can I ask them to help Artlist come up with content just for them? I did a desk research with similar experiences and started to think in writing.

Wireframing

To narrow this down, I mapped out types of potential content creators to see how distinct they might be. I chose 4 which I assumed are the most common ones, and decided to add a generic one, in case none of these categories fit.

Let’s start to make it visual!

I used big images and surfaces, to communicate Artlist’s creative and bold brand. Then made a prototype to see how the whole user flow, along with a redesign for the homepage.

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